
Facebook is still where communities form, decisions get made, and buyers hang out daily. If your brand is serious about building trust at scale, Facebook marketing in Singapore remains one of the highest-ROI platforms — when done right.
dfrnt helps brands grow on Facebook through audience-first strategy, platform-native content, community management, and performance creatives that drive real results.




Facebook success isn’t “post more.” It’s post smarter, then scale what works.
Reach high-intent audiences at every funnel stage
Improve engagement and retention with content people actually care about
Drive measurable leads and revenue through performance-led creatives
Want numbers? We’ll benchmark your current Facebook performance and map realistic targets on the call.
People love to act like Facebook is “old.” Your customers don’t.
Facebook remains one of the most powerful platforms for businesses because it does three things extremely well:
If your audience is in Singapore, Facebook is still a core place to build moat and scale demand.

We begin by understanding your brand goals, challenges, and audience insights.

We develop a tailored strategy with clear objectives, timelines, and creative direction.

Our team brings concepts to life through engaging visuals and smart digital solutions.

Yes — especially in Singapore.
Facebook remains one of the most active platforms for adults, families, homeowners, and high-intent buyers. It’s still where people follow brands, join groups, read reviews, and DM businesses before buying.
If your audience is 25+ (or anyone with spending power), Facebook marketing is still a strong growth channel — when the content is built for how people scroll today, not 2016.
A real Facebook marketing agency doesn’t just post.
We handle the whole performance loop: strategy, content planning, creative production, copywriting, community management, and ad-ready creatives, then optimise based on results.
You get a Facebook presence that builds trust, keeps conversations alive, and supports conversions — not a feed that looks busy but does nothing.
We offer end-to-end Facebook growth support:
Facebook content strategy & calendars
Facebook post + video creation (static, carousel, short-form, motion)
Facebook page management
Community management and moderation
Performance creative for Facebook / Meta ads
Campaign content for launches, promos, and events
Basically: if it lives on Facebook and affects your business outcomes, we can run it.
Both.
Organic Facebook builds credibility and trust; Facebook Ads scale reach and conversion. Some clients want us to run full Meta Ads management, others already have a media team.
Either way, we create performance-led ad creatives designed to lift CTR, cut CPA, and improve ROAS — because the creative is what wins or loses ads now.
Facebook rewards content that feels useful, human, and native. That usually means:
short-form video / Reels
carousels that teach or compare
relatable POV posts
community prompts
testimonials and social proof
behind-the-scenes / founder moments
We test formats quickly to find what your specific audience reacts to, then build recurring series to scale results.
There’s no magic number — cadence depends on your niche, audience behavior, and content engine.
Most brands do well with 3–5 quality posts per week, plus short-form video.
We’d rather help you post sustainably with a system than burn out with daily filler content.
Absolutely.
Facebook is still one of the best platforms for mid-funnel trust and conversion, especially when paired with ads and retargeting.
We build content that moves people from awareness → curiosity → DM/enquiry → purchase, not just “likes.”
Yes, if Groups are part of your community strategy.
Groups are powerful for retention, loyalty, referrals, and repeat purchases.
We can help with group content planning, engagement prompts, moderation, and growth strategies so your group doesn’t become a ghost town.
Expect a ramp-up, not a miracle.
In the first 4–6 weeks, we usually see uplift in reach, engagement quality, and retention as we lock platform fit.
From there, results compound into leads, sales, repeat engagement, and lower ad costs once winning hooks and formats are scaled.
We track what actually maps to business outcomes:
reach + frequency
engagement rate (not just raw likes)
saves/shares/comment velocity
video watch time + completion rate
profile actions, link clicks, DM starts
ad metrics like CTR, CPA, ROAS (if running ads)
Every month we show what’s working, why, and what’s next.
Yes — but not lazily.
We repurpose smartly by adapting hooks, captions, and formats so it feels native to Facebook.
Reposting IG content 1:1 is how brands get ignored; adaptation is how brands scale efficiently.
If you want us to, yes.
Community management can include comment moderation, brand-voice replies, FAQ handling, escalation for negative sentiment, and engagement prompts to keep conversations flowing.
Social isn’t only what you post — it’s how you show up in the comments.
That’s normal.
We’ll clean it up. Part of onboarding includes a page audit and optimisation — bio, highlights, pinned posts, content structure, and visual consistency.
We fix the foundations before scaling growth.
Most brands feel a noticeable difference within 6–8 weeks, and stronger business impact within 8–12 weeks.
Facebook growth depends on consistent publishing, clear positioning, and creative refinement — which is why we prefer retainers over one-off posting sprints.
Because we’re performance-creative first.
We don’t make content for portfolios — we make content for outcomes. That means stronger hooks, better platform fit, faster testing, and real optimisation.
You’ll get Facebook content that looks native, builds trust, and drives action — without wasting time on fluff.
In 30 minutes, we’ll pinpoint what’s holding your social and paid creatives back, then map out a clear, performance-led plan to increase reach, leads, and revenue without wasting budget.